Unpacking the power of user-generated videos in hospitality and tourism: a systematic literature review and future direction

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dc.authorid0000-0003-1470-4298en_US
dc.authorid0000-0002-3765-5284en_US
dc.authorid0000-0002-2410-765Xen_US
dc.authorid0000-0001-9369-1995en_US
dc.contributor.authorPolat, Eray
dc.contributor.authorÇelik, Fatih
dc.contributor.authorIbrahim, Blend
dc.contributor.authorKöseoglu, Mehmet Ali
dc.date.accessioned2024-01-16T07:38:44Z
dc.date.available2024-01-16T07:38:44Z
dc.date.issued2023en_US
dc.departmentFakülteler, İşletme Fakültesi, İngilizce İşletme Bölümüen_US
dc.description.abstractWe review user-generated video (UGV)-research in hospitality and tourism (H&T), provide an overview of its current-state, and suggest ways forward. We adopted a systematic literature review methodology and reviewed 66 articles with TCM (theory/context/methodology) framework. UGV research focuses on (i) destination image perception, (ii) short-form videos and travel live-streaming, (iii) behavioral intentions, and (iv) crisis management. Theoretical development is diverse, given the descriptive nature of research questions, but it is still in its infancy. The context varies by H&T setting, type of social media platform, population, and country. Research methods and techniques range from traditional analysis to advanced machine learning or artificial intelligence-based quantitative approaches, predominantly qualitative methods.en_US
dc.identifier.doi10.1080/10548408.2023.2296655en_US
dc.identifier.endpage914en_US
dc.identifier.issue9en_US
dc.identifier.scopus2-s2.0-85181959808en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.startpage894en_US
dc.identifier.urihttps://hdl.handle.net/11467/7118
dc.identifier.urihttps://doi.org/10.1080/10548408.2023.2296655
dc.identifier.volume40en_US
dc.identifier.wosWOS:001138337600001en_US
dc.identifier.wosqualityQ1en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherRoutledgeen_US
dc.relation.ispartofJournal of Travel and Tourism Marketingen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/embargoedAccessen_US
dc.subjectUser-generated content; user-generated video; short-form videos; travel live-streaming; social media platforms; destination image; behavioral intention; systematic literature review; co-word analysis; TCM frameworken_US
dc.titleUnpacking the power of user-generated videos in hospitality and tourism: a systematic literature review and future directionen_US
dc.typeArticleen_US

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