Is Franchising an Efficient Tool for Entrepreneurship in the Knowledge Economy?
Küçük Resim Yok
Tarih
2016
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Springer International Publishing Ag
Erişim Hakkı
info:eu-repo/semantics/closedAccess
Özet
Franchising relationship became a popular business format among many entrepreneurs. As a consequence it developed into an important area of entrepreneurial research. The aim of this study is to investigate the efficiency of franchising as one of the main tools of entrepreneurship in terms of the links between the increasing globalization, spatial distribution of economic activity in light of knowledge economy. The study also aims to contribute to scholarly efforts being undertaken to develop a strong theoretical foundation for understanding entrepreneurship, specifically franchising in the knowledge economy.
Açıklama
15th Eurasia-Business-and-Economics-Society (EBES) Conference -- JAN 08-10, 2015 -- Inst Univ Lisboa, ISCTE, Lisbon, PORTUGAL
WOS:000387429900004
WOS:000387429900004
Anahtar Kelimeler
Franchising, Entrepreneurship, Knowledge economy, Knowledge-based economy, Globalization
Kaynak
Entrepreneurship, Business and Economics, Vol 1
WoS Q Değeri
N/A
Scopus Q Değeri
Q4
Cilt
03.Jan
