Foreward
dc.contributor.author | Öztürk, R. Gülay | |
dc.date.accessioned | 2020-11-21T15:56:39Z | |
dc.date.available | 2020-11-21T15:56:39Z | |
dc.date.issued | 2015 | en_US |
dc.department | İstanbul Ticaret Üniversitesi | en_US |
dc.description.abstract | [Abstract Not Available] | en_US |
dc.identifier.endpage | xv | en_US |
dc.identifier.isbn | 9781466683433 | |
dc.identifier.isbn | 1466683422 | |
dc.identifier.isbn | 9781466683426 | |
dc.identifier.scopus | 2-s2.0-84948130889 | en_US |
dc.identifier.scopusquality | N/A | en_US |
dc.identifier.startpage | xiv | en_US |
dc.identifier.uri | https://hdl.handle.net/11467/4163 | |
dc.indekslendigikaynak | Scopus | en_US |
dc.language.iso | en | en_US |
dc.publisher | IGI Global | en_US |
dc.relation.ispartof | Engaging Consumers through Branded Entertainment and Convergent Media | en_US |
dc.relation.publicationcategory | Diğer | en_US |
dc.rights | info:eu-repo/semantics/closedAccess | en_US |
dc.title | Foreward | en_US |
dc.type | Editorial | en_US |