New Perspectives on Communication Education: Student Involvement and Engagement
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In the past few years, scholars began to define literature in a more extensive way. The definition expanded and began to embrace all types of written and audio visual forms. According to this very approach, components of communication, as well as ways of expression, are named as forms of literature. From this point of view, literature and communication are elements which intersect and interpenetrate. Particularly "adaptation" studies crystallize this tendency. Adaptation is an inter-textual form between written materials and visuality. Therefore adaptation studies provide us opportunities for searching these intersections. Furthermore, the notions of text and textuality can lead us to more common points. Text is an umbrella notion which indicates that the work (novel, film, photography…) consists of a process of meaning production. On the other hand, the communication scholar Walter Ong (2003), after analyzing communication from a techno-determinist point of view, comes to the conclusion that communication technologies transform our way of thinking, evaluating and sharing our thoughts. The crucial variables in this process are the technologies like; writing, the print and electronic communication devices. Departing from these points in this paper we ask the questions below: • What are the main intersections between literature and communication? • How can we use works of literature as a material for communication education? • How can scholars utilize "creative writing" sessions to discover the creativity of their students? Here we use creativity as the ability to produce new meanings. We also assume that this ability can be developed by practice and encouragement. In this paper our aim is to answer the questions above within the framework of the new notion of literature. We will use qualitative research methods. First of all we will realize a literature review to create a theoretical basis, then as a case study we will analyze the course named "Literature and communication" at the Communication Faculty of Istanbul Commerce University.